S.M.A.R.T. Web Development
Today’s Web savvy consumers want it all – information, resources, speed, accuracy, timeliness, clarity.
From analysis and strategy development to originality and versatility, Dowden Custom Media delivers exceptional results through your Web site.
Our team ensures that your Web site is S.M.A.R.T. in delivering all that your target audience demands.
Is your Web site S.M.A.R.T.?
Here’s how we can partner with you to deliver a S.M.A.R.T. Web site and exceptional results.
- S – Strategic
Your Web site should accelerate your online presence and:
- Be about your brand.
- Ultimately drive clinical encounters.
- Focus on quality and relevance.
|
- M – Market-Oriented
As part of an integrated marketing strategy, your Web site should:
- Provide a natural progression to action.
- Save time and resources for your staff.
- Complement other communication vehicles.
- Become a trusted and useful resource.
|
- A – Attractive
As part of your brand family, your Web site should:
- Capture “click-by” visitors with intuitive and user-friendly presentation.
- Provide consistent design and navigation.
- Present a user-friendly environment.
- Apply World Wide Web Consortium (W3C) standards for acceptable practices.
|
- R – Reasonably Priced
Your Web partner should provide a range of services to fit your strategy and price point to fit your budget with:
- Phased design and development.
- Multi-year partnership programs.
- Flexibility to reduce the initial investment.
|
- T – Technologically Advanced
Your Web partner should go beyond marketing and branding by providing:
- A robust Content Management System to support unified architecture and development standards for your site.
- Customization to allow for your unique requirements and to meet overall Web site goals.
- Consistent delivery of information in compliance with HIPAA regulations.
|